David Beckham has been tapped to serve as a consultant and partner in the development of Las Vegas Sands properties in Singapore and the gaming capital of the world, Macao.
It’s the latest business venture for the former soccer player, who has parlayed his global stardom into everything from underwear to electronics, soda and razor blade endorsements.
Announced out of Macao, the partnership will see Beckham, described as a tastemaker, lend his expertise in developing dining, retail and leisure concepts at Sands China Ltd. properties in Macao and the Marina Bay Sands in Singapore.
Beckham has already worked with the Marina Bay Sands on its annual charity event Sands for Singapore Festival, which raises funds for partner charities like the Singapore Association for the Deaf and Art Outreach Singapore.
He’s likewise the latest in a string of Western celebrities keen to get their foot in the door at the leading luxury destination in Asia. The Marina Bay Sands boasts a roster of celebrity and Michelin-starred chefs including Daniel Boulud, Wolfgang Puck, Guy Savoy and Mario Batali.
Beckham is also working on opening his own pie and mash shop in the UK.
- UK International News
- Singapore International News
- David Beckham
- Marina Bay Sands
David Beckham to help develop resort properties in Asia
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